Setting your winery branding
How to configure your logo, accent color, and return URL so the cancel flow looks like it belongs to your brand.
The cancel flow your members see should look like it came from your winery — not from a generic retention tool. Garde's branding settings let you apply your logo, colors, and links to make the experience seamless.
Branding settings are in Admin → Branding.
Logo
Enter the URL of your winery logo (a hosted image — PNG or SVG recommended). This appears in the header of the cancel flow.
The logo displays on a white or light background, so use a version of your logo that works on light. Recommended dimensions: at least 200px wide, ideally 2× resolution for retina displays.
If you don't have a hosted logo URL handy, your website's existing logo image URL will work fine.
Accent color
Your accent color is used on call-to-action buttons and key UI accents throughout the cancel flow. Enter a hex code (e.g. #8B1A2F).
Pick a color that reads clearly on white backgrounds and has enough contrast for button text to be legible. Your primary brand color is usually the right choice.
The accent color also appears in the email notifications Garde sends to your members.
Return URL
The return URL is where "Back to [winery]" links point — typically your wine club page or homepage. Enter the full URL including https://.
This appears on the cancel flow landing and on the exit screen, giving members a clear path back to your site if they decide not to continue.
How branding appears in the flow vs emails
Cancel flow: Logo in the header, accent color on buttons and highlights.
Email notifications: Your winery name in the subject line and email header, accent color on CTA buttons in the email body.
Your branding doesn't affect the layout or layout template of the cancel flow — only the logo, color, and links.
Related: Setting up your first cancel flow →